Uber picks Keeper over TurboTax

Paul Koullick
Written by
Updated February 14, 2023

We’re excited to announce that Keeper has been selected as Uber’s primary tax partner, and that we’ll be supporting Uber’s US-based driver partners with their 2022 taxes.

Uber is the global leader in mobility, and provides ride-hailing, food & package delivery, and freight transportation services to millions of customers in over 10,000 cities and 71 countries worldwide.

Why did Uber choose Keeper?

Uber’s rideshare and delivery drivers are paid as independent contractors, making their taxes far more complex than those of employees. Unlike traditional tax filing software, Keeper is specifically designed for this use case. Rather than keeping track of expenses manually, drivers can use Keeper to automatically scan through transaction history to uncover easy-to-miss tax deductible business expenses.

“What appealed to us about Keeper is that it’s a product specifically catered to gig workers… it finds them tax savings that traditional software doesn’t.” - Tanvi Surti, Driver Progression Product Lead

For 2021 taxes, Uber ran a head-to-head trial offering both TurboTax and Keeper to their rideshare and delivery earners. After strong engagement and overwhelming positive feedback, Uber decided to make Keeper the primary tax offering to drivers as part of their Uber Pro program launch.

About Keeper

Keeper is delightfully smart tax filing software, especially for people with 1099 contracting & freelance income.

Keeper's algorithms search through your transaction history to uncover easy-to-miss tax deductible business expenses and other tax breaks. It takes just 45 seconds!

At tax time, users can file directly through the app. Keeper supports W-2, 1099, and investment income — plus hundreds of credits, deductions, and special tax situations. Every Keeper user enjoys audit protection and access to an assigned tax assistant at no additional cost.

Paul Koullick
About the author

Paul Koullick

Product leader and ex-CEO / founder of Keeper. He's been quoted as an authority on taxes in U.S. News & World Report, Vice, Forbes, and others. Paul holds an A.B. from Harvard University.

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